Top & affordable with intelligent supply chain integration from brickfox

[vc_row][vc_column width="1/3"][vc_single_image image="627" img_size="full"][/vc_column][vc_column width="2/3"][vc_column_text] The household goods retailer Top & Preiswert has chosen to use brickfox Supply Chain Integration to efficiently integrate its suppliers into the system and update the automatic import of product data. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width="1/1"][vc_raw_html]JTNDcCUzRSUzQyUyRnAlM0U=[/vc_raw_html][vc_column_text]With the themed worlds of household, coffee, tea & espresso, kitchen, tableware, personal care and wellness, Top & Affordable, comprehensive selection of household goods. The product range currently comprises approximately 17.000 items and can be purchased in the physical store as well as via the company's own online shop and the sales platforms Amazon.de, Rakuten.de, MeinPaket.de and Ebay.de.

The brickfox E-Commerce Cloud was implemented to eliminate previous weaknesses such as the incomplete automatic control of all channels and the lack of integration of suppliers. With the help of the multi-channel e-commerce solution, the retailer has succeeded in professionally expanding its online trading model and making administrative processes more effective.

An important step here was the connection of the online shop, which was previously integrated in the backend, to the frontend. This means that the shop can now be controlled using the same rules as the sales platforms, which means a noticeable reduction in the administrative effort for the retailer.

Another goal that could be achieved with brickfox Supply Chain Integration was the connection of several suppliers. Via interfaces to these, it is now possible to automatically integrate product data into the product database. The online retailer also benefits from the use of the highly automated e-commerce solution when ordering products. brickfox has the option of independently checking the availability of a product from the respective suppliers, thus ensuring fast order processing and delivery.

Benjamin Lambrecht of Top & Preiswert is thrilled with the optimizations made possible by brickfox: “Our goal of integrating the online shop so that it can be managed in parallel with our other sales channels has been achieved. This significantly simplifies maintenance and administration for us. Furthermore, brickfox can automatically check product availability with our suppliers. This allows orders to be processed faster, which in turn means satisfied customers for us. ”