Technology & household appliances. Sell successfully on Boulanger.
Use one of the leading French platforms for electronics, household appliances and multimedia and benefit from brickfox for sustainable growth.

Your brickfox benefits
Our Boulanger interface offers a variety of features: channel-specific texts and prices, mapping to Boulanger attributes, automated listings based on custom rules, order import, status notifications, cross-channel inventory updates, and intelligent inventory management to prevent short sales.
Easy connection to Boulanger
With brickfox, you can easily connect your middleware hub system—whether it's a shop, ERP, inventory management, or PIM—with Boulanger. Sell electronics, household appliances, smart home products, and more on boulanger.com and reach a tech-savvy target group in France. Thanks to centralized management and automated control, you maintain an overview and promote sustainable growth.


More efficient action through high levels of automation
brickfox automates important processes for you: control of texts, prices and listings, inventory management across channels. More efficient use of resources and sustainable expansion of sales channels are the result.
About Boulanger
One of the leading French platforms for electronics, household appliances and multimedia
Range from computers and smartphones to kitchen appliances and smart home products
Strong customer loyalty through a wide range of brands and innovative technologies
Attractive sales conditions for retailers who want to present their products to a tech-savvy audience in France
Become a Boulanger partner
All information on how to register as a Boulanger dealer and the criteria you must meet can be found in Boulanger's service information. This information lists all the steps and precise conditions for becoming a successful dealer. The service information provides you with detailed instructions to help you complete the registration process smoothly.