Your non-food B2B marketplace for HoReCa customers and other professionals.

Your French market. For more sustainability. Quality and ethics.

Increasing sales is child’s play

With the METRO Marketplace, you can take your sales to a new level. The ability to set volume discounts allows you to maximize your earnings while simultaneously appealing to your customers with attractive offers.

Expand across Europe

Do you dream of expanding your business across Europe? The METRO Marketplace offers you the ideal platform to achieve this goal. Benefit from the extensive marketing power and trust that the METRO brand enjoys throughout Europe.

METRO brand strength for your retail

Trust is the key to success in eCommerce. With the METRO marketplace, you benefit from METRO's strong brand presence and marketing power. Customers' trust in the METRO brand is also transferred to your products and ensures sustainable business success.

Save time and money

Thanks to state-of-the-art technology and dedicated customer service, you can save not only time but also money with the METRO marketplace. The modern marketplace technologies enable smooth integration into your existing IT infrastructure, while the team of experts is always on hand to help you with any questions or concerns.

How the METRO Seller program works

You simply register and list your items in the METRO Seller Office. When a customer buys one of your items on the METRO marketplace and pays with one of the payment methods offered, you receive the order data and shipping information directly from METRO. You then send the items directly to the customer with your logistics service provider. Your sales are credited to your seller account after deducting the sales commission. And after a waiting period of 25 days, you can easily access your earned sales and use them to further expand your business.

Product integration and automation

Benefit from linking your online shop, ERP system or inventory management with METRO and other markets. With the brickfox METRO interface, you can automatically export your product data, import orders and update stocks on various platforms - all according to your own rules and specifications.

Channel-specific data processing and PIM usage

Use the brickfox PIM for the customized preparation of your product data. The METRO interface is available with or without shop control, depending on your shop system, so you can flexibly adapt how your products are presented.

Clear and efficient management of online trading

The brickfox Multichannel Middleware Hub gives you centralized control of all sales channels. With automation and integration, it offers a simple and effective way to control and optimize your sales activities.

The most important interfaces to METRO

The METRO interface connects your Shopware online shop with METRO.de. This means you benefit from central product data management for METRO and other marketplaces, automated rule-based product range management and intelligent order and inventory management. Various brickfox multichannel plugins are available in the Shopware Community Store to connect your Shopware shop with METRO.

The Shopware-METRO interface is available with and without shop control. If you are interested in the METRO interface including shop and multi-shop control for Shopware 6, please contact brickfox directly using the contact form below.

To activate the plugins you need an active brickfox client in the form of a live system or a demo client.

Shopware 6 Plugin | Marketplace Interface
Shopware 6 Plugin | Marketplace interface including shop control (via Request form available)

With the brickfox Multichannel Middleware Hub you can connect your Oxidshop bidirectionally with METRO and other marketplaces. Depending on the version of your Oxidshop, various brickfox modules are available in the OXID eXchange to connect your Oxidshop with METRO & Co. If required, you can also control your Oxidshop or several Oxidshops from the central brickfox cockpit.

brickfox multichannel module for OXID 6
brickfox Multichannel Module for OXID PE/EE 4.4.3 – 5.2.x
brickfox Multichannel Module for OXID CE 4.4.3 – 4.9.x

brickfox connects your Magento online shop / Adobe Commerce platform with METRO and other marketplacesThis means you benefit from central product data management for METRO and all connected marketplaces in your multi-channel landscape, automated rule-based assortment management in the channels, and intelligent order and inventory management. Thanks to bidirectional interface functionality, the latter ensures cross-channel stock comparison, meaning that stocks in all connected systems are always up to date, regardless of the type and number of sales channels.

With the Shopify METRO interface from brickfox, you can connect your Shopify shop with METRO and other marketplaces. From a central brickfox cockpit, you can manage sales on all sales channels - both in your Shopify online shop and on marketplaces such as METRO, Amazon & Co. The product data source is your ERP, your inventory management system or your existing PIM. The channel-specific enrichment of your product data takes place in the brickfox eCommerce PIM, which was specially developed for the requirements of the Multichannel Middleware Hub. The product range is managed automatically according to your rules. The intelligent order and inventory management ensures cross-channel updates of orders and inventories.

The METRO interface from brickfox connects your ERP system, your ERP system or your PIM with METRO. By integrating your existing system into the brickfox landscape, you have the option of using METRO other marketplaces and to centrally control all sales channels – depending on your shop system, also your online shop. You can find an overview of the ERP systems that can be integrated into the brickfox landscape via standardized interfaces here. If your product data management system is not listed here, the product data can be exchanged via the brickfox CSV interface.

Data exchange with METRO.de is also possible via the brickfox XML or CSV interface This option can be used if your existing shop, ERP or PIM are not among the systems that brickfox integrates via a standard interface.